Terra Technology Group (TTG) is proud to sponsor the 2022 State Marketing Workshop by the Recreational Boating and Fishing Foundation (RBFF). Annually RBFF hosts this workshop for all 50 state fish and wildlife agencies to focus on the importance of recruitment, retention, and reactivation (R3) strategies in angling and boating. During the conference, participants collaborate and share innovative R3 efforts to engage consumers and to help increase overall participation.

“As a leading conservation technology provider for state fish and wildlife agencies, TTG must work alongside our clients and help to address the recruitment, retention, and reactivation of anglers and boaters in the United States. TTG staff and clients are focused specifically on retaining the COVID cohort of anglers and boaters. We know that the COVID-19 pandemic encouraged people to hit the waters in the last two years, and it is our mutual goal to keep those anglers and boaters active in 2022 and beyond,” commented Samantha Pedder, Vice President of Marketing for TTG.

In addition to their sponsorship, TTG staff will attend the 2022 conference in Dallas, TX to learn the latest marketing and research trends regarding fishing and boating participation. TTG staff will also meet with clients throughout the event and welcome the opportunity to meet new clients. To connect with the TTG team during the event, please email spedder@terratg.com. For more information on the 2022 RBFF State Marketing Workshop, please visit: 

https://www.takemefishing.org/corporate/resource-center/webinars-workshops/2022-state-marketing-workshop/.